The Y revolution? An international survey on Generation Y

In recent months, it has been impossible to avoid “Generation Y”. It has appeared in newspapers, in magazines and has been given a place of prominence in bookstores. The Generation Y consists of young people born between the beginning of the 1980s and the mid-90s. Modern literature does not always depict this generation in a favourable light, labelling them with characteristics such as: individualistic or even selfish, unmanageable, impertinent, glued to their smartphone, addicted to social media, impatient, etc.

What is Generation Y looking for?

Mazars and WoMen'Up, an association focusing on the issues of gender diversity in business from the perspective of Generation Y, conducted a survey of 1,011 Yers from 64 different nationalities. In a cross-interview, Laurent Choain, Mazars Group Human Resources Director, Emmanuelle Duez and Adeline Braescu-Kerlan, co-founders of WoMen’Up, exchanged their views on the results.